Market research
Today’s energy market is more volatile and complicated than ever. With DNV, you can navigate this complexity with confidence.
The increased use of renewables, opportunities to “go green”, economic pressures and rapid changes in end-user technology make launching new energy products and services challenging. Whether launching new offerings or improving the effectiveness of your existing portfolio, we will design and execute market research according to your circumstances. You’ll gain the insight you need to understand how these trends affect your business and receive the support to bring new or improved products and services to the market.
Our findings could help you understand:
- market size and structure
- customer needs and segmentation
- impacts and the effectiveness of your program design
- technology trends
- pricing landscape
- regulations, affecting customers’ demand
- your competitors’ capabilities and strategies
In addition to guiding your product development, the insights help you create effective market entry and secure investment strategies.